Loyalty program for coffee shops – how to increase the number of returning customers?

In today’s foodservice industry, where competition is growing every year, customer loyalty is becoming a key element of success. Coffee shop, bistro and restaurant owners are increasingly recognizing that a one-time visit is not enough. The real value of the business lies in customers who return regularly.

Why does loyalty in food service pay off?

Studies clearly show: it costs up to 5 times more to acquire a new customer than to keep an existing one. What’s more, regular customers:

• leave more money with each visit,
• are more likely to recommend the establishment to friends,
• are more understanding and attached to the brand.

Thus, customer loyalty in catering means not only higher profits, but also business stability and better online reviews.

How does a loyalty program work in a coffee shop?

Modern solutions, such as Loymee, make it possible to quickly implement a simple, effective and convenient loyalty program – without having to install an app.

Examples of Loymee functions:

1. Collecting points for each order (e.g. 1 coffee = 100 points)
2. Customizable rewards and promotions
3. Push notifications and appointment reminders
4. Integration with POS system
5. Sales statistics and reports based on customer data

Loymee works without installing an app – just add the loyalty card to Google Wallet or Apple Wallet. It’s a digital loyalty card that the customer always carries with them.

How to increase the number of returning customers with a loyalty program?

Implementing a system is just the beginning. To make it work effectively, you should take care of several key elements:

1. clear and simple rules

The program should be understandable from the first contact. The customer needs to know: what they are getting, when and for how much.

2. Real rewards

Free coffee after 7 visits? 10% discount after 5 lunches? The customer must feel that the reward is achievable and valuable.

3. Personalized offers

With Loymee, you can send personalized promotions – such as for birthdays or based on order history.

4. Program visibility

Put information about the loyalty program everywhere: at the counter, on the menu, on the door. Make sure every customer knows they can collect points.

5. A modern, mobile solution

Today’s customers value convenience. With Loymee, all they need is a phone – no apps, no plastic, no stamps.

Why choose Loymee?

Loymee is an intuitive and fast way to launch a food service loyalty program. No unnecessary paperwork, expensive equipment or complicated setup. In minutes you can start rewarding your customers and building long-term relationships with them.

What makes Loymee unique?

• No app installation required,
• Digital loyalty card on the customer’s phone,
• Simple integration with your POS system,
• Analytics and reports that help you make smarter business decisions.