Loyalty program in a beauty salon – how to increase the number of returning customers?

In today’s beauty industry, customer loyalty is crucial to the success of a beauty or hair salon. In a world where competition is steadily increasing, retaining regular customers is much more profitable than constantly attracting new ones. One of the most effective tools to support customer retention is a modern beauty salon loyalty system – such as Loymee’s digital solution.

Why is a loyalty program in a beauty salon a must-have?

• Customer loyalty builds financial stability and a positive reputation for your salon.
• A satisfied beauty client returns regularly and recommends your salon to her friends, which translates into an increase in visits and revenue.
• A loyalty program effectively motivates more frequent bookings and additional services.

How does a modern loyalty system for beauty salons work?

Traditional paper-based loyalty systems are becoming a thing of the past. Loymee’s modern loyalty program works completely digitally – no apps, no plastic and no paper. The customer scans a QR code at the salon and with one click adds the loyalty card to Apple Wallet or Google Wallet. Points accrue automatically for each visit, with no need to register or install additional apps.

5 key benefits of implementing a loyalty program in a beauty salon:

• More returning clients
  A loyalty program increases the frequency of visits because clients are more likely to return for discounts, free treatments or exclusive offers.
• Stronger relationships and personalization
  With a digital loyalty system, you reward regular customers not only with discounts, but also with access to VIP offers, earlier appointments or additional services.
• Higher shopping cart value and more frequent visits
  Loyalty motivates additional services such as facial massage, eyebrow styling or beauty treatments, which increases the average receipt and number of visits.
• Eco-friendly and modern solution
  Loymee is a loyalty program without plastic and paper – environmentally friendly and convenient for modern female customers.
• Better Understanding of Customer Needs
  System allows you to analyze data on visit frequency and preferred services, so you can create more effective promotions and better match your offerings to customer expectations.

How to implement a loyalty system in a beauty salon without investment?

Implementing the Loymee loyalty program in a beauty salon is quick and easy:

• You generate a QR code and place it in a prominent place in the salon.
• The customer scans the code and adds the loyalty card to her phone.
• Points for visits accrue automatically.
• You manage everything from an intuitive online panel – with no technical knowledge or additional costs.

Choose Loymee – a modern, eco-friendly and convenient loyalty system for beauty salons. See how easy it is to increase the loyalty of your customers and build a competitive advantage in the beauty market!